AddressTwo is a Small Business CRM that's Simple and Easy to Use.

Nick Carter, Founder of AddressTwo

Nick Carter, Founder of AddressTwo
At AddressTwo, We Have a Story. It's the story of a Simple CRM that's easy-to-use... because it was built by users like you—small businesses!

Begin at the Beginning
It's important to begin the story at the beginning. 7 years before AddressTwo was dreamed up, creator Nick Carter began his career in direct sales with a company called Vector Marketing. Using the historic "three-by-five" or "one-card" system, Nick hit the phones weekly to set appointments and continue selling. Soon after, he grew into a corporate software sales role—and upgraded to a CRM program called Goldmine. Throughout Nick's sales career, he understood contacts were valuable, and efficiency was key.

An Entrepreneurial Venture
In 2005, Carter and Company, LLC was born—a marketing consulting firm. Though it began with just Nick, the business quickly grew to a successful full-service agency... until one project changed the business forever. A seemingly small part of a major rebranding project included email and direct mail. But fulfilling this deliverable revealed a fundamental problem: The client had no reliable database. Nick evaluated popular CRM systems—Salesforce.com, ACT, and even Goldmine. But no other CRM was simple enough for Nick to recommend. He wanted something easy to use. Something designed by an expert in sales and marketing.

Nick released AddressTwo in June 2008 with that one first client. By August, there were 10 users. By the winter, another 30 had joined in. Today, over 10,000 users around the world run their businesses with AddressTwo. Why is it so popular? Because the creator, Nick Carter, is a salesperson, not a software engineer. He is a marketing professional, not a programmer. And, so are the users. Which is why at AddressTwo, we listen to your ideas... and we deliver.


In addition to AddressTwo, Nick keeps himself busy with several startups. To keep up with his projects, visit his personal website:

www.NickCarter.biz
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testimonials

Without this tool, my business would never have taken off to the next level. This program was recommended to me by so many of the business professionals in my area - including my computer consultant - that I had an easy choice in selecting it. The support from Troy Hanna and others at the company is exceptional. I consider the address two product and staff as an extension to my business!! I will be growing my team of independent distributors utilizing this tool.

AddressTwo is a perfect CRM for a business small business owner. I love it for my email

There aren't many CRM systems I would recommend to people but AddressTwo is at the top of the list. AddressTwo is simple to use and gets the job done. I've evaluated several programs on the market and found AddressTwo to be a great program. I would highly recommend it to any small business. Also, pick up Nicks book - Unfunded.

Nick Carter has been a friend and Client for over 5 years. I have worked with him to create and implement AddressTwo CRM across the Insurance Industry working with FMOs that handle tens of thousands of Insurance Agents, Leads, and Management. AddressTwo is a Strategic Partner of Catalist Consulting and the ONLY CRM we recommend. Thanks to Nick, I am able to help train my competitors in my industry how to do a better job of managing their leads, and taking care of their customers.

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